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Dan Shipper, the founder of the media start-up Every, says he gets asked a lot whether he thinks robots will replace writers. He swears they won't, at least not at his company. Every, though, also uses generative AI to create software products, including an online writing tool, that are core to its business. Subscribers pay $200 a year for (40)________ to those tools, which has led to about $1 million in annual revenue.

That revenue is tiny in the booming world of AI. But Every’s business has generated (41)________ interest inside media circles – and become something of a Rorschach test for the news industry. It is a symbol of AI’s potential to (42)________ journalists or unemploy them, depending on your point of view. On Wednesday, the company announced that it had (43)________ $2 million from a group of investors, including Reid Hoffman, the venture capitalist and founder of LinkedIn. That round values Every at $25 million, Mr. Shipper said.

Mr. Shipper, 33, started Every with a mission to combine articles from writers into a single (44)________, an old idea that has been tried many times. When that finally (45)________ the ground, he realized that he had essentially created a digital magazine. Mr. Shipper argues that the advent of generative AI is merely the latest step in a centuries-long technological march that has brought writers closer to their own ideas. Along the way, most typesetters and scriveners have been erased. But the part of writing that most requires humans remains (46)________: a perspective and taste, and AI can help form both even though it doesn’t have either on its own, he said.

Mr. Shipper said he had even used AI to prepare for the interview for this article. He said he had asked ChatGPT to do a (47)________ interview with him, as a kind of trial run to predict what questions he might be asked.

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